Genshin Impact Pop-Up Store Heads to London

HoYoVerse shared details about the Genshin Impact Teyvat Goods pop-up store opening in London with new merchandise. It will appear at 133 Bethnal Green Road in East London on February 20, 2025. There will also be an iridescent card raffle for sharing images on social media and bonus gifts your purchases hit certain tiers. 

When it comes to items we’ll see there, HoYoVerse specifically mentioned Natlan merchandise will be sold. It also shared images of acrylic standees and what look like desk mats. A lucky bag display was mentioned. If you spend at least £9.90, you get a postcard. You’ll also get another item if the total amount is over £59, and a third type if it is over £89. The exact gift wasn’t listed. However, the image made it look like a pin will be among the £59 minimum gift options and acrylic standees were at the £89 tier. 

Two images were shared showing a map to the store’s location and some of the bonus rewards.

Here’s an image showing all of the Genshin Impact merchandise that will be available.

While the Genshin Impact pop-up store appearances are limited, HoYoVerse did announce a way to more easily get merchandise based on the series. There is an Amazon storefront. That regularly gets new items, with one of the latest updates adding Natlan items.

Genshin Impact is available on the PS4, PS5, Xbox Series X, PC, and mobile devices. The pop-up store in London will be open between February 20-23, 2025.