Pochacco Plush Returns to Build-a-Bear

Back in January 2024, a Pochacco plush appeared at Build-a-Bear. Now that it’s January 2025, he’s back again. The Sanrio stuffed animal is now available online again at Build-a-Bear. He can be purchased alone for $36 or in a bundle with clothing and accessories for $49.50. The announcement confirmed his reappearance is limited to the online storefront, and it’s uncertain if we’ll also see him in stores again. 

As usual, the plain version of Pochacco is white and black puppy plush with the Build-a-Bear logo on his right paw and the Sanrio mascot’s name written on the stuffed animal’s left foot. He can arrive stuffed or unstuffed, with the latter meaning you’ll need to take him to a retail store to prepare him. Getting the bundle means you get him and a outfit that features a blue hoodie with the character on it and black sporty shorts.

Here’s how he looks, in case you’d forgotten:

The last Sanrio stuffed animal to appear was Gudetama. First, Build-a-Bear only sold him online. However, he did debut in retail stores in January 2025 too. 

The Pochacco plush is now back at Build-a-Bear stores, but he’s only available online at the moment.